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Case Study Articles

This section is dedicated to the success stories of ecommerce businesses that are using one or more of Omniconvert’s tools. Learn how e-store like yours found solutions to their problems by using Reveal, Explore and Adapt.

Case study: Pre-delivery vs. Post-delivery Net Promoter Score

Read this case study to see how powerful measuring Net Promoter Score pre and post-delivery is and how different NPS results call for different action...

Alexandra PanaitescuJuly 20, 2021

How a CRO audit helped AliveCor find marketing opportunities that led to +33% conversions

Our conversion optimization audit revealed growth opportunities that led to a more focused marketing strategy, +33% conversions and +35% revenue/visitor.

Mara GavrilescuJuly 17, 2020

How we increased Otter’s retention rate by 30% by focusing on a single customer segment

The story of how using REVEAL boosted Otter's profit and retention rate by focusing on their best customer segment.

Valentin RaduJune 30, 2020

How Do the Best Companies Retain Customers?

Customer retention is one of the most important areas of marketing to acquire as a skill – it can help you increase sales while spending...

Valentin RaduFebruary 7, 2020

12 companies with great customer experience

Which companies provide the best customer experience? We gathered 12 examples and peeked into their customer experience strategies. Read on!

Valentin RaduJanuary 15, 2020

eCommerce A/B testing case study: Boost CR by 22.26% in just 6 months

In this case study, we will show you how Ideall.ro (an appliance eCommerce store) was able to boost their conversion rate by 25% in just 6 months through...

Mara GavrilescuJanuary 3, 2020

The Otter journey in eCommerce Customer Retention

For me, the Otter story started almost a year ago when I joined Valentin and Cristi Movila (eCommerce Director at Otter Shoes) in one of...

Anca SanduNovember 26, 2018

Omniconvert x Otter – Ep 1 – Why focus on customer retention?

At Omniconvert, we spent the last couple of months trying to understand eCommerce customer retention. We conducted interviews with eCommerce Managers and industry experts. We conducted online...

Anca SanduNovember 10, 2018

eCommerce Customer Retention study. Key findings.

In a previous blog post, I was starting to tell you about how we practice what we preach when it comes to customer feedback. We...

Anca SanduOctober 30, 2018

Did you know that there's a tool for Customer Value Optimization?

It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.

Growth Library

Customer Experience in eCommerce

Tired of losing customers? Find out why you should focus on Customer Experience, how to measure and create the best CX for your online shop.

eCommerce Growth Ideas for 2020

Capture ideas from 50+ Experts on Customer Retention, Smart Ads, Website Optimization, Customer Journey, Business Strategy, SEO, and more.

The Smart Marketer's Guide to NPS

Learn how to master Net Promoter Score (NPS), one of the best growth tactics: NPS interpretation, NPS calculation, Successful NPS examples.

We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.