Explore Articles

How a CRO audit helped AliveCor find marketing opportunities that led to +33% conversions

Our conversion optimization audit revealed growth opportunities that led to a more focused marketing strategy, +33% conversions and +35% revenue/visitor.

Mara GavrilescuJuly 17, 2020

We analyzed 1787 eCommerce websites with SimilarWeb and Google Analytics and that’s what we learned

A while ago we made public our intention to build an insights generator for Google Analytics, Omniconvert Insights. The response has been overwhelming so far:...

Ioana LupecNovember 22, 2017

How to grow your website with Hotjar & Omniconvert

A/B testing + heat maps + session recordings = incredible combo The industry of conversion rate optimization is changing a lot. There are more and...

Ioana LupecMarch 30, 2017

Conversions Weekly – Episode 4: Spartoo.co.uk

Spartoo is a fashion brand that sells clothing and accessories to men, women and children internationally. Today I’ll walk you through my own experience with...

Ioana LupecOctober 9, 2015

Did you know that there's a tool for Customer Value Optimization?

It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.

Growth Library

Customer Experience in eCommerce

Tired of losing customers? Find out why you should focus on Customer Experience, how to measure and create the best CX for your online shop.

eCommerce Growth Ideas for 2020

Capture ideas from 50+ Experts on Customer Retention, Smart Ads, Website Optimization, Customer Journey, Business Strategy, SEO, and more.

The Smart Marketer's Guide to NPS

Learn how to master Net Promoter Score (NPS), one of the best growth tactics: NPS interpretation, NPS calculation, Successful NPS examples.

We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.