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What is a Good eCommerce Conversion Rate?

What makes a relevant eCommerce conversion rate? Let's have a look over the eCommerce conversion rate formula and a few tactics and a special tool...

Valentin RaduJanuary 13, 2021

How to grow your website with Hotjar & Omniconvert

A/B testing + heat maps + session recordings = incredible combo The industry of conversion rate optimization is changing a lot. There are more and...

Ioana LupecMarch 30, 2017

How To Measure Your Net Promoter Score Using Surveys

Are you using surveys as a part of your optimization process? Do you know which type of survey may help you identify only the hottest...

Elena DobreFebruary 9, 2016

A/B Testing Beginners Guide For E-commerce

A/B Testing is a great conversion rate optimization method because it narrows down the most effective version of elements on your e-commerce store. Knowing what...

Ioana LupecDecember 10, 2014

How to lower your website’s Cart Abandonment Rate using on-exit popups

All of the efforts to persuade visitors to add items to their cart and complete the order can easily drain one’s energy. YES, it takes a...

Elena DobreJuly 11, 2014

Did you know that there's a tool for Customer Value Optimization?

It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.

Growth Library

Customer Experience in eCommerce

Tired of losing customers? Find out why you should focus on Customer Experience, how to measure and create the best CX for your online shop.

eCommerce Growth Ideas for 2020

Capture ideas from 50+ Experts on Customer Retention, Smart Ads, Website Optimization, Customer Journey, Business Strategy, SEO, and more.

The Smart Marketer's Guide to NPS

Learn how to master Net Promoter Score (NPS), one of the best growth tactics: NPS interpretation, NPS calculation, Successful NPS examples.

We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.