Retention
Experience
Conversion
Experience
Retention
This section is dedicated to expert-level tips on retention rate optimization. Why is this KPI so important? Because retaining existing customers is cheaper than acquiring new customers.
Did you know that the average retention rate for ecommerce is around 30%? How’s your e-store doing compared to the industry’s average? Before you think of ways to optimize retention rate, you must be sure that you’re using the right formula.
Opposite of customer churn rate, customer retention rate represents the number of customers your ecommerce business retains over a given period. It is a metric that measures the efficiency of your customer retention strategy. It is one of the most important indicators of your e-store’s health.
Explore the materials in this section and you’ll find answers to all of your questions regarding retention rate optimization, from most effective strategies to the most common mistakes ecommerce businesses make.
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What is repeat customer rate? How do you calculate it? And why should you care about it? Check out this informative article to keep growing!
REVEAL’s customer lifetime value analysis, NPS, RFM and cohort analysis enables you to perform deep dives easily, without wasting hours on aggregating data.
Using product affinity to create marketing campaigns that deliver precisely what people need (when they need it.)
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Understanding, analyzing, and keeping track of consumer behavior is critical for businesses. Here’s what you should consider.
Discover how customer churn analysis helps you understand why customers stopped buying from your store and find out what you need to fix to see...
This post examines customer retention through a churn predictive model - showing you how to use this model to predict customer attrition, address red flags inside your...
It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.
We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.
