Company and Product Updates

Our latest updates for January 2019

We are happy to announce a few of our latest development implementations & updates meant to enhance our users’ overall experience and ease their use of Omniconvert’s features and capabilities to the fullest.

1) Downloading large result set

When working with interactive elements like pop-ups, widgets, or surveys, designed to gather leads and valuable information about important aspects & frictions directly from our customers, it is imperatively necessary to work with that data efficiently. To establish clear KPIs and realistic goals, we always have to rely on accurate statistics. Now, Omniconvert offers its users the possibility to draw out reports containing large sets of results. Our users can export large quantities of data: generate PDFs, download detailed reports, export the data about their conversions. Our team has also worked on both optimizing the operation’s execution time (to make the download faster) and enhance the memory performance (the algorithm that generates the data extraction).

2) Previewing multiple experiments

Attention to details is an excellent skill to have – that’s why Omniconvert offers you the possibility to analyze and view your experiments’ data in a very comprehensive and meticulous way – charts (downloadable in different formats), variant-targeted data, reports. Specially designed for accounts handling large quantities of information and multiple experiments simultaneously, this feature allows our customers to test and preview combined experiments – for example, an A/B test triggering an Overlay or a Survey.

3) Post-filter data by goal(s)

After recent development implementations, Omniconvert can now filter the goals data more efficiently and dynamically. Our users can select what goal(s) they want to analyze, and filter the data and results they gathered using the conversions criteria. This new feature is especially useful when handling large result sets because it helps our customers to see and download statistics containing insights about the users who converted on their website, and the actions those visitors took to reach the conversion point. Omniconvert also offers the possibility to filter data for the users who have conversions in one goal – and optionally – with a specific value.

4) More tags added to an experiment

In Omniconvert, you can add a multitude of tags to your experiments and later separate those using commas. Whenever you want to sort analyses of a specific type, containing a particular tag, you can click the desired tag, and all the experiments (of the same kind) that have it attached will be displayed (from the most recent, to the oldest). For example, this type of feature is advantageous for situations when a campaign targeted different aspects of a customer’s website, using different implementations and CRO strategies – for any specific thing or defining trait, you can add a tag. Using this function, you can focus on the experiments you are interested in for a particular task and ultimately, filter data. Omniconvert just extended the number of tags that can be added to an individual experiment – now it’s even easier for our users to apply specific, appropriate tags (that contain essential and additional pieces of information) about their experiments.

5) Proxy concerns and CDN migration

At the end of 2018, Omniconvert decided to switch to a different content distribution network (CDN) to reduce the script loading time and increase our tool’s overall performance. Our team of developers has also worked on improving our proxy connection and optimize the processes.

Omniconvert’s mission is to always deliver the best possible experience for our users. Our team is continuously working to achieve the highest level of quality, and our actions are part of a broader strategy that implies adaptability to the amazingly dynamic field that CRO is.