Google Analytics gives us tons of information, data and statistics for our websites: visitors, traffic, traffic sources, page value, etc. The key to discover powerful insights is to know where to look and how to connect the dots to get the report you need. Once you identify the problems, you can start optimizing the most important pages of your website.

In the following webinar, Valentin Radu, CEO @Omniconvert, talked about:

  • Data driven conversion rate optimization process
  • Applying Pareto in Google Analytics segmentation
  • How to create data driven hypothesis for Conversion Rate Optimization

In case you’ve missed it or you want to see it again, here’s the Omniconvert & Tatvic Webinar: