Do you ever stop and wonder what would’ve happened if MLK Jr. had never told us about his dream? Or if Neil Armstrong wouldn’t step foot outside Apollo 11? Or if The Beatles wouldn’t have crossed the street?

We don’t know how those would have affected history, but one thing is sure. If any of those people had stopped halfway, we wouldn’t have accomplished so much as a Society. 

As a marketer or business owner, you know that driving traffic to your website is only half the work. And there’s still a long way to go to turn traffic into conversions.

Of course, CRO can become a daunting task. Especially if people are expecting answers you don’t have or if you feel as if you’re playing darts in the dark, wearing blindfolds. 

However, in business and life alike, everything becomes 100x more accessible when you have the right people by your side. 

Thus being said, allow us to introduce Omniconvert’s Explore: your All-in-One Optimization Tool for dynamic Websites

Your A/B testing (& beyond) now that Google’s Optimize will disappear.

Yes, both Omniconvert Explore and Google Optimize will empower you to improve the user experience with website optimization.

However, the similarities stop here, as Explore offers you more than simply website testing – for a competitive price.

Let’s compare and contrast the two, so you’ll get a clearer picture of the capabilities of Omniconvert Explore.

(screenshot via https://www.g2.com/)

One-stop Solution for all Your CRO needs.

Omniconvert Explore combines A/B Testing, on-site surveys for customers, visitors, or prospects, personalized interactions, and reporting. All in the same tool.

As you can see, Omniconvert Explore goes one step further in supercharging your CRO efforts. It applies to an experimentation point of view and a way to gather those precious insights from visitors or customers. 

This is handy when you need to inform your experiments with accurate data (not gut feelings) and reach relevant conclusions.

Omniconvert’s Explore helps you prioritize which areas of your website need the most attention. It also provides you with the tools and insights to make data-driven decisions that lead to accurate results. 

o instead of using multiple tools and services to improve your website, Explore streamlines the process and help you achieve your business goals faster.

Personalized and Efficient assistance.

As avid users of various tools, we ensured Omniconvert Explore’s features were built as simply as possible. 

However, if you’re still in need of assistance, you get access to email & live chat support. You can expect a quick response to your inquiries and concise explanations for any issues you may be experiencing.

We’re determined to offer a friendly and empathetic approach and promptly ensure you get the help you need. 

Moreover, you also get support from all articles inside the knowledge base, as well as an experiment debugger.

Enjoy peace of mind, knowing that someone is always available to help you if you need it. 

(screenshot via https://www.g2.com/) 

(screenshot via https://www.g2.com/) 

A/B Testing for optimized UX.

Moving on to the favorite activity of every conversion specialist out there, let’s talk A/B Testing.

Explore empowers you to run and manage effective A/B testing for your website, landing page, or other online content.

Moreover, you can use the visual editor inside Omniconvert Explore to edit your page and add HTML, CSS, or Javascript in our new code editor.

Identify which elements of your website are most effective and which need improvement while seeing the real-time impact of a change on user behavior.

Go where no man has ever gone before with your experiments. Test different versions of website elements such as headlines, calls-to-action, and images.

Identify the winning version for the right customer segments, drive more conversions, and reach the golden ratio of business growth and success. 

Optimize for the best possible UX on mobile devices.

Everybody’s on their phones – no surprise here. But let’s look at the numbers:

The latest data shows that more than two-thirds of Earth’s population now uses a mobile phone. The # of “unique” mobile users reached 5.48 billion in October 2022.

So, it would be suicidal to skip the mobile optimization step, right?

You can segment visitors by device – desktop, tablet, mobile, or all – then run your experiments from there and provide different experiences on different devices. 

Mobile testing helps you identify compatibility issues on different devices, operating systems, and screen sizes. 

This can help to ensure that your website is accessible to a broader range of users and that it can be used effectively on a variety of mobile devices.

Get in the mind of your visitors with Surveys.

Customer surveys allow you to collect qualitative data and understand the “why” behind customers’ behavior. 

As data geeks and qualitative fanatics, we ensure Omniconvert Explore gives you the tools to learn as much as possible about your customers (or visitors’) needs and motives. With Explore, you can survey everyone who lands on your website – and capture all the data you need for your qualitative research

Every Explore user can identify their audience, strongest assets, or level of customer satisfaction. With Omniconvert Explore, you can build UX surveys, satisfaction surveys – and any other survey you can think of that gets information from your website’s visitors. 

The idea behind the survey feature is to offer you a convenient way to get in touch with people visiting your site. All without putting you through all the hassle of integrating multiple tools onto your website and bringing the performance down. 

Display important CTAs through overlays.

Use the template editor in Omniconvert and engage your website visitors in multiple ways:

  • exit popups
  • lead collectors
  • (limited) offers, etc. 

Explore users can deploy perfectly-timed overlays to increase conversions, gather feedback from website visitors, or build email lists without disrupting the browsing experience.

Flexible Targeting for more relevant messaging.

While other CRO tools have built-in features that allow you to personalize experiences to specific user segments, their capabilities are limited. 

Omniconvert Explore takes a more flexible approach, allowing you to segment customers based on device, traffic source, location, browsing history, etc. In fact, Omniconvert has one of the market’s most comprehensive targeting options lists out there.

(screenshot via https://www.capterra.com/)

Use targeted experiences to increase the relevance and effectiveness of the content for the user and get higher engagement and conversion rates.

Keep your visitors on-site by offering content more likely to interest them.  

Personalised website experiences.

With Explore, you can target visitors after they take a particular action (such as adding a product to a cart). 

This personalized approach makes the user feel more connected to your website and more likely to engage with your content.

Increase visitors’ likelihood of purchasing or completing a desired action (such as a newsletter sign-up).

Granular messaging through dynamic overlays.

Dynamic overlays allow you to run granular overlays using variations such as weather conditions, temperature, country, city, device type, etc. 

Just imagine the type of experiments and tests you could run with that level of personalization in your message!

Analyze the experiment’s result more accurate than ever.

When you run multiple experiments on the same customer group, it can be challenging to identify the winning one.

Omniconvert Explore solves this problem by introducing the concept of linear conversions: a way to attribute conversions to each experiment.

This means you can see the result of each different experiment, evaluate its effectiveness, then go from there.

Debugging feature to make your life easier.

When an experiment fails because of a bug in the code, your developers might want to set the whole eShop on fire. 

We’re keeping you safe with Explore debugging’s extension: it reveals what & why it isn’t working so you can quickly fix it and continue testing.

Or set the world on fire if you use a tool without this feature.

Double Statistical Method for your experiments.

Omniconvert’s Explore runs its experiments on two different methods:

  • The Bayesian method: allows you to use the information from prior experiments.
  • The Frequentist method: makes predictions using only data from the current experiment.

This means you can still perform different experiments and reach relevant conclusions even if your groups are smaller or you need more data from the current experiment. 

Increased efficiency with 300+ Integrations.

Omniconvert’s Explore offers over 300 integrations (direct and through Zapier). 

Some of the most appreciated are the integrations with Google Analytics (also GTM), Hotjar or MailChimp, Shopify, Prestashop, and Magento.

Resources Library. 

Any tool has some sort of Help system you can use when in doubt. But only some have the Library of Alexandria at their disposal. 

Omniconvert Explore offers access to the knowledge base hub and dedicated blog articles.

What’s more, every user gets FREE access to our Conversion Vault. 

That’s where we can find ideas for A/B testing, surveys, or overlays for most industries – provided by our CRO experts and strategists.

(screenshot via https://www.g2.com/)

Two-options Tracking Mode for website performance.

Worried your website’s loading speed will go tortoise mode with all these experiments, tests, overlays, and cool features?

We got you. 

Omniconvert Explore comes with a security time load checker. If the user’s Internet connection is slow, Explore will skip rendering the tracking code. This way, the user experience will not be influenced by the quality of the connection.

From the words of our clients…

We could talk more about Omniconvert Explore. 

However, instead of a wrap-up, we’ll leave you with the kind words from Alin, one of the Explore users who would recommend the platform to anyone – except his competitors.

“I heard about this tool for some time, but it seemed to me a little bit pricey, and I wasn’t sure if I would really benefit from it since our eCommerce store has low traffic (12-20000ses/month). 

But the opportunity presented itself when Omniconvert launched Relief Fund campaign in which they give one-year free access to their tools (as far as I know you still can apply for this program).

It’s an amazing tool, you can make A/B tests, overlays, personalizations, surveys, all of them with countless configuration options, which is really great but could make this tool also a little bit overwhelming. Even if you have at your disposal plenty of templates, if you are not a tech guy, it could be challenging. You can make the most of it if you have a skilled and talented person inside whom to be able to use this product properly.

In the beginning I was struggling to run a few projects and being on a free program I didn’t expect any support at all, I was assuming it was a self-service platform. Oh boy, but I was all wrong! They proactively contacted me trying to assist and help me and answered all the questions I had not only about the platform but also about best practices.

So, great features and outstanding support. Must have for any ecommerce and I recommended it to all in this business (except my competition).Probably most beneficial for mid and large ecommerce stores which could make the most of all this features.”

Let’s jump on a call and see if we’re right for you.

We did our best to showcase how Omniconvert’s Explore helps you improve your website’s conversion rate and drive more sales.

Yet, we know that nothing will ever beat live conversation, so we’re excited to invite you to swipe right on this relationship and see if we’re a match.

Book a 30-minute call with one of our specialists to get the answers to all your questions – and even a short demo. 

So why wait? Is there anything to lose?

Because these 30 minutes can change your business. 

Schedule your free chat today, and let us help you take your website to the next level.