Before proceeding in creating your Split URL Test, make sure the tracking code is installed on all the pages you want to include in this experiment.
You can find more details regarding how to install the tracking code here.
Creating the Split URL Test
Go to the A/B Testing section into your dashboard and select ‘New A/B Test‘:
Insert the URL of the page that you want to act as the original version into the split test and select ‘Load URL‘:
Setting the URL redirect
Click on Variation#1 and select from the drop-down section the option ‘Redirect to URL‘ :
Into the pop up that will appear after selecting this option insert the URL of the second page, the one that you want to test against the Control (the original webpage that has no changes applied) and hit ‘Save‘:
You can include as many pages as you desire into your Split URL Test by selecting ‘New Variation’:
Setting the audience
Into the ‘Audience‘ section, you will be able to see the URL of the initial page included in the experiment and you can apply changes on that URL if you decide to change it:
Attention! You must not include the redirected page link into the Audience. Doing so you’ll create a continuous white page loop for the users that will be redirected to the variation.
More information regarding how to set your audience properly you can read here.
Setting the segmentation
After you’ve done managing the pages where you want to run the experiment select the ‘Segment’ of visitors who will be included in the experiment by clicking on the drop-down button:
After you’ll click on it the ‘Select a segment’ window will appear. From this window you can choose a segment that has already been created or create a new one:
In the second part of the page, you can add a maximum number of views (once that number is reached the experiment will stop) and select the devices where you want the Split URL test to be visible.
In the end, you have the option to mark it as exclusive, meaning that no other experiments will be triggered for the visitors who already viewed this one, for the time it is running:
Traffic Allocation & Goals
Into the ‘Traffic Allocation & Goals’ tab you will be able to see and change the amount of traffic allocated to this experiment, and also the traffic allocation between the Control and Variation / Variations:
You can also add or remove specific goals from your experiment:
Scheduling and publishing
In the ‘Scheduling’ section you can apply even more advanced customization to your experiment regarding time frames in which the experiment will remain active:
You can choose to Publish your experiment or to save it as a draft: