What is...

Online Reputation Management

Online Reputation Management is a practice related to PR, which consists of following and influencing a brand’s image in the online environment. SERPs for branded searches are the main focus in ORM. The purpose is to prevent negative content about the brand to be visible for the users in SERPs.

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  • REPORTING Fluctuations in website performance and user behaviour
  • ACTIONABLE INSIGHTS Optimisations based on current trends and shifts in demand
  • RECOMMENDATIONS Adapt marketing and messaging tactics to your audience