Drowning in tasks?

Three ways: it identifies which campaigns are truly profitable after COGS, shipping, and returns. It monitors competitor ad libraries to find untapped messaging opportunities. And it enforces message coherence between ads and landing pages, eliminating the mismatch that inflates acquisition cost.

Nexus tracks creative decay curves: monitoring CTR decline, CPC increases, and frequency saturation. It forecasts when each creative will fatigue and tells you how many new creatives you need next month, before CAC climbs. Proactive replenishment instead of reactive scrambling.

In the Q2 beta, the first value is visibility: within days of connecting your data, Nexus surfaces anomalies, creative health issues, and profit leaks that most brands don’t spot for months. Actionable experiment recommendations follow within the first week as the AI agents learn your account patterns. Full campaign generation and autonomous deployment come in Q4 2026. The $1,000 credit is specifically designed to let you run your first cohort of experiments without financial risk.

Yes. The Seasonality Engine is a dedicated module that analyses historical Shopify orders, GA4 traffic patterns, and Google Ads data to forecast demand peaks 6–8 weeks ahead. Rather than reacting to a Black Friday spike, you’re briefing creatives and building budgets while competitors are still planning.

Possibly both — and that’s intentional. If you’re currently scaling campaigns that look good on ROAS but are unprofitable after COGS and returns, Nexus will surface that and recommend reallocation. Reported ROAS might drop while actual profit increases. Brands that make this shift typically see True Profit margins improve 15–30% within the first quarter, even if their ROAS dashboard shows a dip.

CLV optimisation means making decisions based on total profit a customer generates over their entire relationship, not just the first purchase. Nexus integrates with Omniconvert Reveal’s RFM segmentation to connect every campaign to its CLV impact.

Yes, and this is one of Nexus’s core differentiators. Through Omniconvert Reveal, Nexus segments your customer base by RFM (Recency, Frequency, Monetary value) — identifying Champions, Loyals, At-Risk, and Dormant customers. Every insight, hypothesis, and campaign recommendation is linked back to its segment-level CLV impact.

RFM stands for Recency, Frequency, and Monetary value — the three strongest predictors of future purchase behaviour. Nexus uses Omniconvert Reveal to automatically place every customer into a segment: Champions, Loyals, Potential Loyals, At-Risk, and Dormant. Every campaign Nexus recommends is tied to how it will move customers between these segments.

NPS scores and review sentiment are fed into the CX Intelligence module, where they’re parsed by AI agents and ranked by profit impact. A recurring complaint about a specific product category becomes a ranked insight with an estimated revenue impact. Your customers are essentially writing your next experiment for you.

Yes. Nexus monitors RFM segment movements in real time — when a cohort of previously loyal customers starts slipping toward At-Risk, an anomaly alert fires with the estimated CLV at stake. Nexus can then propose a win-back campaign sequence with pre-generated email copy and ad variants.

Yes. Nexus is built for Shopify and Shopify Plus stores. It integrates with Shopify for product and order data, Meta Ads and Google Ads for campaign performance, GA4 for visitor analytics, and Klaviyo for email and SMS. All connections use read-only access.

No. Connecting your data is handled through standard OAuth flows — the same kind of “Connect with Shopify” button you’ve used dozens of times. No code, no API keys, no developer required. The entire setup takes under 15 minutes.

Nexus works with what you have. The minimum viable connection is Shopify + Meta Ads or Google Ads. Every integration you add increases the quality of insights — but you don’t need all of them to get value.

Multi-store support is on the roadmap and will be available for brands operating multiple Shopify properties. In the Q2 beta, Nexus launches with single-store support. Founding brands with multiple stores are invited to share their setup so we can prioritise the architecture.

For platforms not yet natively supported, the team evaluates integration requests from founding members on a case-by-case basis. Demand from founding brands is the primary input into the integration roadmap. In the interim, GA4 acts as a universal proxy for many behavioural signals.

Read-only access means Nexus can see your data but cannot make changes to your accounts, pause campaigns, or move budget without your explicit approval. Data is encrypted in transit and at rest. You can revoke access at any time from within each platform.

Nexus processes aggregated metrics and anonymised behavioural signals — not raw PII. Customer names, emails, and payment details stay entirely within your existing platforms. We are compliant with GDPR and CCPA by design.

Yes. Compliance is built into the architecture. Nexus operates on aggregated, anonymised data signals and never processes raw personal information beyond what is necessary. A Data Processing Agreement (DPA) is available on request.

Yes, immediately and unilaterally. Each platform connection is granted independently through that platform’s own permission settings. Revoking access immediately stops any further data ingestion.

No. Your data is used exclusively to generate insights and recommendations for your own account. Nexus does not use one brand’s data to train or improve models deployed for another brand. Each brand’s intelligence layer is isolated.

Q2 2026 for the data insights beta with founding brands. Q4 2026 for full ad automation and AI experiments. Q1 2027 for complete autonomous operation. Brands who connect data now receive $1,000 in credits at launch.

The $1,000 credit applies to your first 3 months after launch. No charge until the product goes live. Founding members also get early access, roadmap influence, and founding-member pricing locked for life.

Pricing is still being finalised, but Nexus is positioned for brands doing $5M–$200M in annual revenue. The model will be usage-based. Founding brands lock in a significantly discounted rate for life.

No penalty, no obligation. Connecting your data now simply reserves your founding-member status and your $1,000 credit. If you decide Nexus isn’t right for you when it goes live, you revoke access and walk away. There is no contract, no payment taken before launch.

No minimum term. Nexus is designed to be kept because it generates measurable profit impact, not because you’re locked in. Founding members who remain on the platform keep their discounted rate for as long as they stay.