Retention
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Retention
Acquisition matters. But retention matters more. Understand, monitor & nurture the best customers.
Over 200 visuals and over 100 A/B Test & Overlay experiments, infinite insights.
Client Case Study – AVON Romania
Beauty
AVON Romania was established in 1997 and, through digital innovation and growth, it now sees thousands of monthly visits on its website for desktop alone. The company is responsible for a large range of high-quality products such as makeup, haircare, skincare, perfumes, fashionwear and watches, as well as a variety of accessories and seasonal giftware.
The Challenge
First and foremost, Avon needed a seamless buying experience – shopping for its products should be effortless, and all about excitement, inspiration and expectations. Secondly, the company needed to convey the trust and encouragement users usually got by connecting face-to-face with the representatives.
Summary of results
A better and personalized User Experience.
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