What is...

Click map

A click map is a graphic representation of the areas of your website where visitors click. It allows you to track user activity on your page and see which images, buttons, text or page elements they click on, as well as the areas of your website that are being ignored. Depending on the tool you use for generating the click map, you may be able to visualize the tracked data in different formats, for easier interpretation and analysis.

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Get a data-driven strategy to help you fight the impact of Covid-19 on your online business

  • REPORTING Fluctuations in website performance and user behaviour
  • ACTIONABLE INSIGHTS Optimisations based on current trends and shifts in demand
  • RECOMMENDATIONS Adapt marketing and messaging tactics to your audience