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Hero image

The hero image is the main banner placed on a web page, on the front or category page of an online store or in a blog article, with the purpose of presenting an overview of the content and of enticing visitors.

Larger than the other images displayed on that page, the hero image is usually placed above the fold, in the center of the page, and takes the majority of the space. The hero image can be a single image (banner) or a series of images (carousel images). 

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