
The Ultimate Customer Value Optimization Guide
This Omniconvert guide covers everything about Customer Value Optimization (CVO): customer value, CLV, customer retention, RFM segmentation.
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Hundreds of interactive, simultaneous experiments on your eCommerce website. On autopilot.
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This Omniconvert guide covers everything about Customer Value Optimization (CVO): customer value, CLV, customer retention, RFM segmentation.
Get your scrolling game on, this article will give you everything you need to know about NPS in Ecommerce.
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From tackling the most demanding challenges to uncovering the optimisation steps, your no-BS guide to Customer Optimization is here!
Join us in raising a glass to the last 10 years—let’s celebrate the memories, the milestones, and most of all, the friendships that have made this journey truly unforgettable.
Today we will look at a crucial metric to track your performance post-acquisition: the repeat order rate. We’ll go through the definition, the formula, and tips & tricks to increase this metric using the Customer Value Optimization methodology.
Read on to discover the methodology large, global retailers use to identify their best customers, how to keep them happy using a CVO approach, and the CVO methodology to turn more customers into your best customers.
Discover how to implement RFM metrics in your business to drive customer loyalty and profits, acquire better customers, and even prevent customer churn.
This article explores the types of market segmentation, their benefits, the pitfalls to avoid, and strategies to help you segment your target audience.
rom the skills and responsibilities required for this critical role and practical tips for finding the right candidate, read on to discover what a CVO Specialist can (and should) do for your business.
Discover the set of rules you must follow when starting the Customer Value Optimization (CVO) Process.
Discover the world of targeted email flows, the work that needs to happen before you even write a subject line, and best practices to stoping your best customers from churning.
Learn all you need to know about Cost of Goods Sold, one of the most important metric businesses have to report in the Profit and Loss statement.
In this guide, we share the dos and don’ts of product bundling, including tips for crafting irresistible bundles that customers will love. Learn how to maximize your profits and enhance the shopping experience with product bundling.
In today’s blog post, we’ll explore the world of at-risk customers and what you can do to win them back and reduce customer churn in the long run.
We’ve got everything you need to broaden your eCommerce knowledge.
From concepts to hands-on materials on eCommerce optimizations, software and automation, data analysis and reporting. You name it!
The Brand Marketing Manager of Loop Returns, Alex McEachern, is talking about returns and exchanges, part of the customer experience.
The founders of OME Gear, Julie Weldon and Stacey Pierce, shared their story about family, success, failure and the power to move on by taking all the chances you can get.
In this episode, we are talking to the founder Bili Balogun about how she wants to change the narrative of inclusion in the beauty industry.
It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.
Over 38% winning tests and more than 200 ideas generated from different analyses
Over 200 visuals and over 100 A/B Test & Overlay experiments, infinite insights.
+22% boost in Conversion rate using Data Analysis, A/b testing, Interactions and Surveys.
We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.
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