Alexandra Panaitescu Articles

Discover the top 10 apps that help you supercharge customer retention for your Shopify store in 2021 and build strategies for long-term success.

Discover what customer data is and how it can benefit your eCommerce business. Learn how to use it to help your online store thrive.

Discover what purchase frequency (PF) is, how to calculate it and what you can do to improve this vital KPI for your retention efforts.

Discover how to properly calculate and track the top 10 KPIs that have a major impact on your Customer Lifetime Value.

Discover how to calculate the RFM score for each customer and identify different segments based on their score.

The way a company approaches customer satisfaction can make or break a business. Learn how to monitor and improve customer satisfaction.

Discover how customer churn analysis helps you understand why customers stopped buying from your store and find out what you need to fix to see...

Discover why customer retention marketing is critical to your business's success and see what strategies you can apply to boost the retention rate.

Discover the benefits of using a customer data platform dedicated to the eCommerce companies and see what criteria can make your decision easier.