Alexandra Panaitescu Articles

Discover what eCommerce Brands around the globe do to nail Customer Experience and get inspired by 20 examples from industry experts.

Read this case study to see how powerful measuring Net Promoter Score pre and post-delivery is and how different NPS results call for different action...

An effective customer acquisition strategy starts with targeting more customers like your existing best customers. Learn how to play smart!

Discover the top 10 apps that help you supercharge customer retention for your Shopify store in 2021 and build strategies for long-term success.

Get your scrolling game on, this article will give you everything you need to know about NPS in Ecommerce.

Discover what customer data is and how it can benefit your eCommerce business. Learn how to use it to help your online store thrive.

Discover how to calculate customer lifetime value using the simple, historical, and predictive CLV formula.

Learn how to prepare the Jobs To Be Done Interviews based on the framework designed by Bob Moesta, pioneer and Co-architect of the JTBD methodology.

Discover the product optimization framework eCommerce companies used to improve their product assortment and become more customer-centric.