Web Personalization Articles

The RFM Model is the best way e-commerce sites can remain relevant to its customers and boost its retention.

In this article, I have gathered some impactful exit intent website overlay case studies to show you how this innovative and interactive optimization strategy can...

Knowing how to use geo-localized personalization and how customization of web pages works you can easily increase your conversion rate. A personalized experience will make...

It’s 2017. You’re not displaying the same content to all your traffic segments, are you? The personalized content experience for your users is not only an...

What is a Conversion Rate Optimization (CRO) program and what are its goals? Find our more about it and the steps for creating a successful...

What is a Push Notification?  The answer to what push notifications are can be found on your browser, regardless of the browser and even the...

If you were an astronaut at the International Space Station, you’d have to be fit. Extremely fit.  You’d have to exercise two and a half...

In this case study, we will show you how Ideall.ro (an appliance eCommerce store) was able to boost their conversion rate by 25% in just 6 months through...

At Omniconvert, we spent the last couple of months trying to understand eCommerce customer retention. We conducted interviews with eCommerce Managers and industry experts. We conducted online...