The eCommerce industry is the only one that has a double-digit growth year over year, and the predictions are it will continue to do so until 2020. It’s no wonder that the competition is fierce and that marketers need to create an outstanding customer experience if they want to have a piece of the e-commerce trillions dollars pie.

With more and more sophisticated and demanding consumers, e-commerce shops must deliver not only great products but also personalized experiences, delivering the right message, at the right time for the right person.

Using smart segmentation and variables such as city, weather, type of device, previous experience on the website and many others found in the Omniconvert Explore Template Editor you can easily create any type of exit pop ups and ribbons that ultimately help you increase your conversions.

Right now there are more than 50 customizable pop-up templates and we’re constantly adding new ones.

Here’s a sneak peak on the creatives


Discount offer

Personalized by {city} and {temperature} pop-ups

Discount code

Download PDF/ebook pop-ups:

Any one of these pop-ups can be made also in the form of a ribbon that is displayed horizontally or vertically, triggered on load, on exit or on scroll.


If you’re eager to start making your own overlays, here’s a step-by-step guide on how to create your own pop-ups and ribbons using the New Template Editor by Omniconvert Explore. 

#1 – Start with “Add-New Overlay”

Here’s how to find it. In your Dashboard simply click on “Overlays” and then on “Add New Overlay”.

#2 – Narrow your search

Select one of our many pop-up templates, which you can adapt to your needs in the next step. On the right side, you can use the filter to narrow the results.

In my example, I used the filters “Discount Coupon” and “Pop-up”.

#3 Choose your template

Choose the template that suits your needs and experiment trigger type. In the example below I chose the “Newsletter Discount offer” and the “on exit” trigger.

#4 – Change whatever you want: design & text

Using the new editor, you can personalize the creative in every single way you want.

You can edit the colors, the image, the overlayer and much more.

You can also use the code editor to change it entirely if you know HTML and CSS.

You can modify the copy, the font family, size, and color by clicking on the text:

#5 – Personalize your message by city, weather, etc

Tap into the power of personalization offered by Omniconvert Explore and add certain variables like {city}, {weather} etc to customize every little aspect of your overlays, without writing a single line of code.

You see how easy it is to create whatever pop-up or ribbon you need to address your visitors with the right message, at the right time so they keep coming back on your website and buy your products.

We’d love to see how you’ve used one of these pop-up templates in your campaigns and how it helped you achieve your marketing goals, so let us know in the comments bellow.

And if you’re not already on the Omniconvert Explore platform, now is the best time to join. Sign-up here and start growing your conversions!