eCommerce Growth Articles

Discover the most common customer segmentation models used in eCommerce and how you can use them to improve your acquisition and retention strategy.

Learn all you need to know about Cost of Goods Sold, one of the most important metric businesses have to report in the Profit and...

When acquisition is expensive and ROI is low, here's how to plan, target, and run Facebook Ads that drive sales for your eCommerce Business.

See how to nail your Facebook ads, survive surging costs and acquire high quality customers for your business.

Discover how the AARRR metrics for eCommerce contribute to your long-term growth by focusing on the pirate metrics that help you improve business performance.

Discover ten tactics that help you increase eCommerce sales fast but with long-term growth in mind. See how to boost sales with a customer-centric approach.

Discover new eCommerce strategies that help your online business grow sustainably in a world where customer experience is crucial.

Learn how to segment your customers based on the buying patterns you identify so you can communicate more effectively.

Learn how to correctly calculate and optimize your CAC. Spend less money on acquisition and free up resources to achieve long-term sustainable growth.