Omniconvert vs Webtrends Optimize
While both are great A/B testing tools, Omniconvert Explore helps you get started right away with personalized onboarding, excellent CX, and no-code capabilities.
Quickly Design & Run Your Experiments Without Coding Requirements or Unhelpful Onboarding
Quick and Seamless Onboarding
Enjoy personalized, one-on-one onboarding with one of our specialists. Start immediately without wasting time: better productivity and smarter decisions all while improving your testing game.
No-Code Capabilities
You don’t need to be a computer science graduate to use Omniconvert Explore. If you can copy and paste, you're ready to start experimenting. We designed an intuitive and intuitive and easy to use interface, allowing you to set up an A/B test in under 10 minutes.
Excellent Customer Support
Our fast, efficient, and tailored customer support is highly praised. You'll soon feel like you have a team member supporting you every step of the way.
Feature Comparison
Basics
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Free Trial | ✓ | ✓ |
| Easy to Setup | ✓ | ✓ |
WYSIWYG Editing
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| WYSIWYG Editor | ✓ | ✓ |
| Chrome Extension | ✓ | ✓ |
Testing and Experimentation
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| A/B Testing | ✓ | ✓ |
| Multivariate Testing | ✗ | ✓ |
| Split Testing | ✓ | ✓ |
| Server Side Testing | ✗ | ✓ |
| Mobile App Testing | ✗ | ✓ |
Overlay and Trigger Features
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Ready to Use Overlays | ✓ | ✓ |
| Multiple Overlay Formats | ✓ | ✓ |
| On-Exit, On-Load, On-Scroll Triggers | ✓ | ✓ |
| OnPage Variables | ✓ | ✓ |
| Frequency Capping | ✓ | ✓ |
Survey and Personalization
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Surveys | ✓ | ✓ |
| Logic Branching for Surveys | ✓ | ✓ |
| Personalization | ✓ | ✓ |
| Dynamic Text Replacement | ✓ | ✓ |
Analytics and Tracking
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Statistical Significance Calculator | ✓ | ✓ |
| Bayesian Statistics | ✓ | ✓ |
| Frequentist Statistics | ✓ | ✓ |
| Automatic Goal Tracking | ✓ | ✓ |
| Customer Lifetime Value (CLV) tracking | ✗ | ✓ |
| Net Promoter Score (NPS) tracking | ✓ | ✓ |
| E-commerce Cohort Analysis | ✓ Our eCommerce & Analytics, Omniconvert Reveal offers companies the capacity to run Cohort analysis, besides many other important customer analytics reports. | ✓ |
Targeting and Segmentation
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| General Targeting | ✓ | ✓ |
| Behavioral Targeting | ✓ | ✓ |
| Location Segmentation | ✓ | ✓ |
| Weather Segmentation | ✓ | ✓ |
| Cookie Segmentation | ✓ | ✓ |
| IP Address Targeting | ✓ | ✓ |
| Segment Based On Survey Response | ✓ | ✓ |
Integrations
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Google Analytics Integration | ✓ | ✓ |
| GA4 Integration (Data Exchange) | ✓ | ✓ |
| Heatmaps Integration | ✓ | ✓ |
| Shopify Integration | ✓ | ✓ |
| BigQuery Integration | ✗ | ✓ |
| Facebook Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
| Google Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
| E-Commerce RFM Segmentation | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then used to run AB tests, surveys, or personalization experiments in Explore. | ✓ |
Other Features
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Customer Support | ✓ | ✓ |
| Unlimited Subaccounts | ✓ | ✓ |
| Data Export/Import | ✓ | ✓ |
Concierge Services
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| Data Audit & UI/UX Audit | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
| Prioritized list of action points | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
| Planning (create a testing roadmap) | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
| Setup & launch at least 2 A/B tests/month | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
| In-depth reporting and suggested actions | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
| Dedicated person for communication | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Support Services
| Feature | Omniconvert | Webtrends Optimize |
|---|---|---|
| 60 min 1-on-1 Onboarding | ✓ | ✗ |
| Professional Support | ✓ | ✗ |
Some of the Best-in-Class Companies That Trust Us
See how Omniconvert Explore can up your game and simplify testing with no coding requirements.
Omniconvert's Story in Numbers
Experiments
>53K
with high impact in the conversion rate
Websites
>21K
Trust us to bring them results
Annual Client Retention Rate
97%
since 2013
Get a Fully Featured CRO Tool with Quick Loading Times and Excellent Experiment Setup without Breaking the Bank
Perfect for any business size, Omniconvert Explore includes all essentials for A/B testing: a no-code editor, GTM tracking, and both Bayesian and Frequentist statistics.
With enhanced database technology, experience quicker load times, even with high-volume tests. Set up experiments swiftly in under 10 minutes with our user-friendly WYSIWYG editor—no coding needed.
Besides, you can take advantage of all built-in features and capabilities that turn Omniconvert Explore into an all-encompassing tool.
Our Customer Data Platform merges data from various sources, helping you create unified customer profiles – better personalization and segmentation in a single platform.
You can also leverage Omniconvert’s Explore survey tools and collect qualitative data to understand your visitors better. This understanding feeds your insights, leading to better results in the long-term.
Finally, Omniconvert Explore Empowers you to deliver dynamic content for meaningful user experiences and accurate user targeting based on various attributes and behaviors.
All starting from $3.276/year.
Here’s Why Our Clients Love Working With Our Tools
Jordan Cram, Alivecor
Customer since 2020
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, buil...
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, build and perfect consumer behavior online.”
Susie Marino, USA Today Network
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities t...
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities to do very advanced testing, reporting, optimizations... I'm a customer based in the US and the time difference or geographical differences have never been an issue, either. You can tell the service model and the platform is built out with the goal of truly wanting you to succeed in mind. They also have a ton of integration options from Marketo to Zapier to Analytics, etc etc it's a very extensive and impressive list.
Alina Moldovan, Auchan Retail
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increas...
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increase CTR and CR and allowed us to confidently make data-based decisions. Customizing and targeting the customer experience, from dynamically changing site content to custom pop-ups, has significantly improved user engagement. To all this we have added On-Site Surveys for the understanding of our customers, visitors and potentials. Throughout the learning process and beyond, whenever we had questions or needed assistance, the support team was prompt and helpful and went above and beyond to make sure we got the most out of the tool.
Unlike Webtrends Optimize, Omniconvert’s Explore Is a Fully-Featured Tool with Fast Loading Times, and Straightforward and Quick Experiment Setup
Powerful Testing Tool
We've upgraded our database technology to the industry's best. This ensures faster loading times for reporting pages during high-volume experiments.
Simple Experiment Setup
Omniconvert’s Explore interface is highly intuitive and easy to use. Set up your A/B test in under 10 minutes. Additionally, you get extensive customization options, allowing you to mold experiments according to your unique needs.
WYSIWYG Chrome Plugin Editor
As marketers and product managers increasingly need agility, we enhanced our WYSIWYG editor and developed it as a standalone Chrome plugin. Enjoy greater flexibility for modifications and improved navigation.
Take a Look
Explore Omniconvert’s Interface and Experience Its Intuitive and Reliable Features
With Omniconvert Explore You Can Strive for Results Such As:
+20% in leads +60% CTR after A/b Testing to identify a better converting landing page.
+16.5% Add to Cart Rate +27.9% in conversion rates +15.41% revenue increase after testing one hypothesis across three sister sites in different countries.
+200 ideas generated from the audits. The tests generated conversion rate increases between 8% and even 33% for hypothesis.
6.27% increase in website revenue after 14 months of testing with a 39.13% win rate.
Book a 30-minute call and see how you can improve your testing game, simplify your processes, and reach your conversion goals.