Omniconvert vs Klar
While both tools serve similar purposes, Omniconvert Reveal is the obvious choice when it comes to building up your CLV and Retention strategies.
Finally, You Can Nail Acquisition and Retention without a Restrictive Contract
Maximize Customer Lifetime Value
If your aim is increasing CLV, great news - Omniconvert Reveal is designed for that. It segments your customers on RFM data, allowing you to focus on retaining your most profitable consumers. This laser-focused approach results in long-term profitability.
Built for Marketing
Omniconvert Reveal works perfectly with essential marketing tools, particularly email systems. It’s a seamless integration that makes it easier for you to roll out personalized, automated campaigns and considerably increases the effectiveness of your marketing efforts.
Perfect for eCommerce Success
Enjoy in-depth insights about your products and customer behavior. Identify high-performing SKUs and critical customer segments, then leverage these insights to make more informed inventory and marketing decisions. Set up your eCommerce strategy for success with data-driven strategies.
Feature Comparison
Basics
Feature | Omniconvert | Klar |
---|---|---|
Free Trial | ✓ | ✓ |
Easy to Setup | ✓ | ✓ |
WYSIWYG Editing
Feature | Omniconvert | Klar |
---|---|---|
WYSIWYG Editor | ✓ | ✓ |
Chrome Extension | ✓ | ✓ |
Testing and Experimentation
Feature | Omniconvert | Klar |
---|---|---|
A/B Testing | ✓ | ✓ |
Multivariate Testing | ✗ | ✓ |
Split Testing | ✓ | ✓ |
Server Side Testing | ✗ | ✓ |
Mobile App Testing | ✗ | ✓ |
Overlay and Trigger Features
Feature | Omniconvert | Klar |
---|---|---|
Ready to Use Overlays | ✓ | ✓ |
Multiple Overlay Formats | ✓ | ✓ |
On-Exit, On-Load, On-Scroll Triggers | ✓ | ✓ |
OnPage Variables | ✓ | ✓ |
Frequency Capping | ✓ | ✓ |
Survey and Personalization
Feature | Omniconvert | Klar |
---|---|---|
Surveys | ✓ | ✓ |
Logic Branching for Surveys | ✓ | ✓ |
Personalization | ✓ | ✓ |
Dynamic Text Replacement | ✓ | ✓ |
Analytics and Tracking
Feature | Omniconvert | Klar |
---|---|---|
Statistical Significance Calculator | ✓ | ✓ |
Bayesian Statistics | ✓ | ✓ |
Frequentist Statistics | ✓ | ✓ |
Automatic Goal Tracking | ✓ | ✓ |
Customer Lifetime Value (CLV) tracking | ✓ Our eCommerce & Analytics, Omniconvert Reveal offers companies the capacity to track Customer Lifetime Value, besides many other important metrics. | ✗ |
Net Promoter Score (NPS) tracking | ✓ | ✓ |
E-commerce Cohort Analysis | ✓ Our eCommerce & Analytics, Omniconvert Reveal offers companies the capacity to run Cohort analysis, besides many other important customer analytics reports. | ✓ |
Targeting and Segmentation
Feature | Omniconvert | Klar |
---|---|---|
General Targeting | ✓ | ✓ |
Behavioral Targeting | ✓ | ✓ |
Location Segmentation | ✓ | ✓ |
Weather Segmentation | ✓ | ✓ |
Cookie Segmentation | ✓ | ✓ |
IP Address Targeting | ✓ | ✓ |
Segment Based On Survey Response | ✓ | ✓ |
Integrations
Feature | Omniconvert | Klar |
---|---|---|
Google Analytics Integration | ✓ | ✓ |
GA4 Integration (Data Exchange) | ✓ | ✓ |
Heatmaps Integration | ✓ | ✓ |
Shopify Integration | ✓ | ✓ |
BigQuery Integration | ✗ | ✓ |
Facebook Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
Google Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
E-Commerce RFM Segmentation | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then used to run AB tests, surveys, or personalization experiments in Explore. | ✓ |
Other Features
Feature | Omniconvert | Klar |
---|---|---|
Customer Support | ✓ | ✓ |
Unlimited Subaccounts | ✓ | ✓ |
Data Export/Import | ✓ | ✓ |
Concierge Services
Feature | Omniconvert | Klar |
---|---|---|
Data Audit & UI/UX Audit | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Prioritized list of action points | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Planning (create a testing roadmap) | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Setup & launch at least 2 A/B tests/month | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
In-depth reporting and suggested actions | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Dedicated person for communication | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Support Services
Feature | Omniconvert | Klar |
---|---|---|
60 min 1-on-1 Onboarding | ✓ | ✗ |
Professional Support | ✓ | ✗ |
Best-in-Class Companies Rely on Omniconvert Software
Chat with one of our experts and we’ll show you how Omniconvert Reveal can help you make smarter, data-driven decisions.
Omniconvert's Story in Numbers
Experiments
>53K
with high impact in the conversion rate
Websites
>21K
Trust us to bring them results
Tested pageviews
18B
and counting
Annual Client Retention Rate
97%
since 2013
All Your Customer Insights in One Place: Smart Acquisition, Retention, and Team Alignment
Omniconvert Reveal brings everything together to help your business meet and exceed customer expectations.
Do you want to grow a company where every team is in sync and fully informed?
With Omniconvert Reveal, everyone has access to the same insights, allowing your teams to focus on what really matters—your customers.
Our advanced Audience Builder helps your acquisition teams target ads more effectively, attracting high-value customers and reducing churn by pushing the right products, to the right people, at the right time.
Stay ahead of buying trends and avoid stock issues with tools designed to optimize your product assortment. Plus, with detailed insights into CLV, you can make data-driven decisions that support long-term growth.
While Klar will charge you a minimum of $450/month for their fully-featured product,
Omniconvert Reveal’s starting price is only $299/month, but you can access top-tier features at a price that makes sense for your business.
Our Clients, Their Stories
Utsav Kaushik, Tempur
Powerful, reliable and flexible – All in all, A+. Omniconvert takes away all the headache of being a CRO specialist.
They recommend amazing tests (which are tailored AF!), and they design & develop it ...
Powerful, reliable and flexible – All in all, A+. Omniconvert takes away all the headache of being a CRO specialist.
They recommend amazing tests (which are tailored AF!), and they design & develop it exactly as imagined. A+
Jordan Cram, Alivecor
Customer since 2020
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, buil...
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, build and perfect consumer behavior online.”
Susie Marino, USA Today Network
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities t...
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities to do very advanced testing, reporting, optimizations... I'm a customer based in the US and the time difference or geographical differences have never been an issue, either. You can tell the service model and the platform is built out with the goal of truly wanting you to succeed in mind. They also have a ton of integration options from Marketo to Zapier to Analytics, etc etc it's a very extensive and impressive list.
Alina Moldovan, Auchan Retail
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increas...
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increase CTR and CR and allowed us to confidently make data-based decisions. Customizing and targeting the customer experience, from dynamically changing site content to custom pop-ups, has significantly improved user engagement. To all this we have added On-Site Surveys for the understanding of our customers, visitors and potentials. Throughout the learning process and beyond, whenever we had questions or needed assistance, the support team was prompt and helpful and went above and beyond to make sure we got the most out of the tool.
From Acquisition to Retention. Upgrade your Entire Customer Journey, With Zero Data Fatigue

Effortless Data Management
Put your data on autopilot without the need for ongoing oversight. Omniconvert Reveal ensures that your custom settings are in sync with your brand's vision, all while retaining data quality. Take data management out of your plate and focus on insights, not manual labor.

Better Targeting, Higher Returns
Launch smarter acquisition campaigns with the Audience Builder. This tool helps you create Custom Audiences for remarketing or lookalike ads, based on your top RFM segments. Reach the right people, and make every campaign deliver stronger ROI.

Powerful Customer Segmentation
Omniconvert Reveal informs decisions for better engagement and long-term value by delivering insights focused on consumer behaviors. It's a perfect choice for companies that value customer loyalty and long-term success over fast sales.
Discover Reveal - the Straightforward Customer Intelligence Platform
Watch the short video and see how Explore helps you capitalize on the Full CRO Spectrum: A/B Testing, Personalization, Surveys, Overlays, and Beyond
Results Our Clients Achieved With Omniconvert
+20% in leads +60% CTR after A/b Testing to identify a better converting landing page.
+16.5% Add to Cart Rate +27.9% in conversion rates +15.41% revenue increase after testing one hypothesis across three sister sites in different countries.
+200 ideas generated from the audits. The tests generated conversion rate increases between 8% and even 33% for hypothesis.
6.27% increase in website revenue after 14 months of testing with a 39.13% win rate.
A 30-minute talk with no string attached, to see how Omniconvert Reveal can help your specific situation.