Omniconvert vs Lexer.io
While both are powerful Customer Intelligence tools, Omniconvert Reveal helps companies retain their best customers without the need for a complex data environment.
Accurate and Easy-to-Follow Customer Insights with No Delays in the Decision-Making Process
Accurate Data for Customer Analysis
With Omniconvert Reveal, you can trust that <strong>your customer data is accurate and reliable.</strong> This means you can make well-informed decisions with confidence, knowing that your data is both accurate and actionable.
Knowledgeable Customer Support
Our team brings a blend of <strong>innovative thinking and diverse perspectives</strong> to every challenge. Our clients praise us for offering the type of insights and support that drive a business forward.
Quick Learning Curve
Omniconvert Reveal is designed for ease of use, offering a quick learning curve so you can start making the most of your data right away. Importing new data is straightforward and doesn't demand extensive resources or complex integrations.
Feature Comparison
Basics
Feature | Omniconvert | Lexer.io |
---|---|---|
Free Trial | ✓ | ✓ |
Easy to Setup | ✓ | ✓ |
WYSIWYG Editing
Feature | Omniconvert | Lexer.io |
---|---|---|
WYSIWYG Editor | ✓ | ✓ |
Chrome Extension | ✓ | ✓ |
Testing and Experimentation
Feature | Omniconvert | Lexer.io |
---|---|---|
A/B Testing | ✓ | ✓ |
Multivariate Testing | ✗ | ✓ |
Split Testing | ✓ | ✓ |
Server Side Testing | ✗ | ✓ |
Mobile App Testing | ✗ | ✓ |
Overlay and Trigger Features
Feature | Omniconvert | Lexer.io |
---|---|---|
Ready to Use Overlays | ✓ | ✓ |
Multiple Overlay Formats | ✓ | ✓ |
On-Exit, On-Load, On-Scroll Triggers | ✓ | ✓ |
OnPage Variables | ✓ | ✓ |
Frequency Capping | ✓ | ✓ |
Survey and Personalization
Feature | Omniconvert | Lexer.io |
---|---|---|
Surveys | ✓ | ✓ |
Logic Branching for Surveys | ✓ | ✓ |
Personalization | ✓ | ✓ |
Dynamic Text Replacement | ✓ | ✓ |
Analytics and Tracking
Feature | Omniconvert | Lexer.io |
---|---|---|
Statistical Significance Calculator | ✓ | ✓ |
Bayesian Statistics | ✓ | ✓ |
Frequentist Statistics | ✓ | ✓ |
Automatic Goal Tracking | ✓ | ✓ |
Customer Lifetime Value (CLV) tracking | ✗ | ✓ |
Net Promoter Score (NPS) tracking | ✓ | ✓ |
E-commerce Cohort Analysis | ✓ Our eCommerce & Analytics, Omniconvert Reveal offers companies the capacity to run Cohort analysis, besides many other important customer analytics reports. | ✓ |
Targeting and Segmentation
Feature | Omniconvert | Lexer.io |
---|---|---|
General Targeting | ✓ | ✓ |
Behavioral Targeting | ✓ | ✓ |
Location Segmentation | ✓ | ✓ |
Weather Segmentation | ✓ | ✓ |
Cookie Segmentation | ✓ | ✓ |
IP Address Targeting | ✓ | ✓ |
Segment Based On Survey Response | ✓ | ✓ |
Integrations
Feature | Omniconvert | Lexer.io |
---|---|---|
Google Analytics Integration | ✓ | ✓ |
GA4 Integration (Data Exchange) | ✓ | ✓ |
Heatmaps Integration | ✓ | ✓ |
Shopify Integration | ✓ | ✓ |
BigQuery Integration | ✗ | ✓ |
Facebook Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
Google Ads RFM Audience Integration | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then turned into audiences and sent thorugh the direct integration to Facebook, Instagram, Google Ads. | ✗ |
E-Commerce RFM Segmentation | ✓ Our eCommerce & Analytics solution, Omniconvert Reveal offers companies the capacity to segment customers using the RFM method. Those segments can be then used to run AB tests, surveys, or personalization experiments in Explore. | ✓ |
Other Features
Feature | Omniconvert | Lexer.io |
---|---|---|
Customer Support | ✓ | ✓ |
Unlimited Subaccounts | ✓ | ✓ |
Data Export/Import | ✓ | ✓ |
Concierge Services
Feature | Omniconvert | Lexer.io |
---|---|---|
Data Audit & UI/UX Audit | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Prioritized list of action points | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Planning (create a testing roadmap) | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Setup & launch at least 2 A/B tests/month | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
In-depth reporting and suggested actions | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Dedicated person for communication | ✓ We have been helping our larges customers for 8+ years with CRO turnkey solutions. Alternatively, we can connect you to our network of CRO partner agencies. | ✗ |
Support Services
Feature | Omniconvert | Lexer.io |
---|---|---|
60 min 1-on-1 Onboarding | ✓ | ✗ |
Professional Support | ✓ | ✗ |
Trusted by Best-in-Class Companies
Schedule a free 30-minute chat and we’ll show you why omniconvert reveal is your greatest ally in the retention arena
Omniconvert's Story in Numbers
Experiments
>53K
with high impact in the conversion rate
Websites
>21K
Trust us to bring them results
Annual Client Retention Rate
97%
since 2013
Switch to Omniconvert Reveal: Pay for Revenue, Not Customer Records, for Greater Flexibility and Growth
Choose Omniconvert Reveal and pay according to your revenue rather than the number of customer records.
Lexer.io’s pricing model is based on unique enriched customer records, where 100.000 will cost you $45.000 annually.
Adding 10,000 unique enriched customer records will add $1750/unit to the bill.
Is this model really working for you?
On the other hand, Omniconvert Reveal’s cost structure adapts to your earnings.
You pay what you can afford to pay.
In our model, you get more financial flexibility and the freedom to grow your business at your own pace.
Enjoy a fully featured, enterprise-level platform, designed to help you scale at your pace with affordable pricing, no binding contracts, no strings attached in fine print.
Starting at $299/month.
Why Our Clients Love Us
Jordan Cram, Alivecor
Customer since 2020
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, buil...
“Omniconvert’s team always does a great job! They’re creative, resourceful and have great solutions to website development and testing. I would recommend their team to anyone looking to optimize, build and perfect consumer behavior online.”
Susie Marino, USA Today Network
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities t...
The support team is so helpful and friendly which is very important. Raluca, Georgiana, and the whole team helped us every step of the way to double our leads. The platform has a ton of capabilities to do very advanced testing, reporting, optimizations... I'm a customer based in the US and the time difference or geographical differences have never been an issue, either. You can tell the service model and the platform is built out with the goal of truly wanting you to succeed in mind. They also have a ton of integration options from Marketo to Zapier to Analytics, etc etc it's a very extensive and impressive list.
Alina Moldovan, Auchan Retail
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increas...
I have been working with the Omniconver tool for almost 10 years. We used Explore both to increase the conversion rate and to personalize the consumer experience. A/B testing helped us visibly increase CTR and CR and allowed us to confidently make data-based decisions. Customizing and targeting the customer experience, from dynamically changing site content to custom pop-ups, has significantly improved user engagement. To all this we have added On-Site Surveys for the understanding of our customers, visitors and potentials. Throughout the learning process and beyond, whenever we had questions or needed assistance, the support team was prompt and helpful and went above and beyond to make sure we got the most out of the tool.
Unlike Lexer.io, Omniconvert’s Reveal Doesn’t Delay Your Processes, Overwhelm Your Teams, or Complicate Data Management

Ease of Use for Non-Tech People
Even if you're not a "numbers man", you can still enjoy a user-friendly interface. We designed a visually intuitive dashboard, allowing you to extract actionable customer insights without needing advanced technical skills.

Integrations Designed with eCommerce in Mind
Take advantage of our seamless integrations with platforms like Shopify, WooCommerce, and others. This quick and painless integration delivers targeted insights based on your data, so you can craft specific growth strategies.

Enterprise-Level Features, Affordable Pricing
Top-tier analytics accessible without breaking the bank. With Omniconvert Reveal, you're enjoying cost-effective pricing that fits various budgets. Leverage high-quality insights and drive business growth without compromising on value.
Explore It Yourself
Watch this short video and see how Omniconvert Reveal delivers the right insights, at the right time for your business.
We Take Pride in Our Clients' Results:
+20% in leads +60% CTR after A/b Testing to identify a better converting landing page.
+16.5% Add to Cart Rate +27.9% in conversion rates +15.41% revenue increase after testing one hypothesis across three sister sites in different countries.
+200 ideas generated from the audits. The tests generated conversion rate increases between 8% and even 33% for hypothesis.
6.27% increase in website revenue after 14 months of testing with a 39.13% win rate.
Get in touch with a dedicated consultant to get all your questions answered.