
Omniconvert Explore
All the tools you need for a/b testing and personalisation made simple, and at a price that won’t make you cry.
We want to help you
30 min, no hard sell
Start testing right now
No credit card required
The Straightforward A/B Testing Software to Grow Your Ecommerce
Run tests without limits, get reliable insights, and make changes that drive measurable revenue growth.
3 steps to skyrocket your revenue
Take the guess work out of your next decision with Omniconvert Explore
Understand behaviour
To start boosting your revenue
Find out why your customers love you and why the others don’t, with survey’s that trigger at the right time to get your critical questions answered.
Change behaviour
By running A/B tests
Test your strategies and plan your experiments. Improve your UX, test product features and increase engagement & conversions.
Get the best results
Using specialised eCom tools
Power up your visitor interactions with everything you know about them, so you can deliver a relevant, real time experience.
Optimisation has a bad rep
Because most people do it wrong
Everyone else...
Rely only on visitor behavior data
Define success only by conversion rate and revenue per visitor
Ad hoc ways to analyze customer feedback & CX
Manual CRO audits
What we do...
Understand visitor AND customer behaviour data
Define success by CR, RpV AND Customer Lifetime Value
Ongoing monitoring of customer feedback & CX leveraging AI
AI-powered CRO audits

Understand behaviour
Get the answers to your most important questions from customers that matter.
How
What
Display relevant questions based on replies. Craft the narrative with clever logic and decision paths
Who & When
Focus your customer feedback questions with advanced segmentation. Stay in control of who replies and time it just right for real time results that are relevant.
Surveys
Tailored and targeted surveys ready in seconds to get feedback on your ideas and how to improve your customer experience.
30 min, no hard sell
No credit card required
Change behaviour
Run experiments to discover how people respond
Never cap your experimentation
Experiment without limits. Whether you want to test multiple product page designs, checkout flows, or promotional banners, Omniconvert Explore lets you run unlimited A/B tests at the same time. You decide whether tests run simultaneously or as mutually exclusive, and the platform automatically handles visitor assignment so visitors aren’t exposed to overlapping variations. This means you can move faster, validate more ideas in parallel, and keep results reliable.
Unlimited simultaneous A/B tests
Mutually exclusive rules to avoid overlap
Automatic visitor assignment and clean segmentation

Better Tools. Better Results.
Because Omniconvert Explore was built for ecommerce, with tools designed to turn insights into revenue.
Personalisation
Be more relevant to the right people at the right time
Fine tune
Test different ideas on how your visitors interact with your site using data to help shape a customer’s experience and improve the chances of a sale.
On Page Variables
What they’re looking at
- cart total value
- current logged-in users data
- product name
- anything on the current page!
Custom Attributes
Who they are
- visitor’s name
- total number of purchases
- lifetime value
- gender
- Anything about them from your database
Real Time Data
How they shop
- Pages viewed
- Product filters used
- Previous conversions
- Paid campaigns viewed
- Device type
- Geolocation
Analytics
The hard facts
- conversion rate
- revenue per visitor
- engagement
- chance to win
- bounce rate
Advanced segmentation
Identify the people that you can touch with 40+ ways to target your customers, or define your own
New vs Returning Visitors
Device type/platform
Traffic source
Geolocation
URL
Cart/Checkout Behaviour
ISP
Behavioural segmentation
IP
Cookie
Browser & resolution
Query & UTM parameters
RFM segment
Survey responses
CRM data
Overlays
100s of our best ideas, ready for you to use. Or you do you.
Free Shipping offer
New visitors engagement
Newsletter discount offer 2
Discount coupon
Sign up for free stuff form
Location/Temperature Segmentation
Urgency to buy creator 2
Free Shipping for exit visitors 4
Urgency to buy creator 3
Share your customers' experience 4
Multiple buttons interaction 2
Free Shipping for exit visitors 3
Urgency to buy creator
Free Shipping offer 2
Custom Template
Robust reporting
Define success by the metrics that matter
Conversion Rate
Revenue Per Visitor
Customer Lifetime Value
We can prove it works , too
Case studies and more...
Conversion rate uplift
Autonom Rent a Car tested new homepage layouts to improve lead generation. The winning variant nearly tripled conversions, achieving a +194.2% lift with 100% statistical relevance.
Sales increase in category
Covera ran 30 experiments and 25 personalized overlays to tackle buyer hesitation. The result: a +117.86% sales boost in their “Trees” category and a 60% higher overall conversion rate.
Increase in app downloads
OLX used targeted personalization to nudge mobile users to install the app. The experiment drove a +60% increase in downloads, validated at 99% statistical significance.
Looking elsewhere?
Let us save you some time - here’s how we stack up against the competition
| | AB TastyFull Comparison | OptimizelyFull Comparison | VWOFull Comparison | Dynamic YieldFull Comparison | |
|---|---|---|---|---|---|
| Omnichannel Customer Insights | — | — | — | — | |
| Growth Expertise | Self-serve platform | Self-serve platform | Self-serve platform | Self-serve platform | |
| Experimentation Platform | |||||
| Behavioral Segmentation | Standard | Standard | Standard | Standard | |
| Focus on CLV & Retention | — | — | — | Conversion rate focused | |
| Growth Methodology | — | — | — | — | |
| Brand Sentiment NLP | By location + competitors | — | — | — | — |
| Knowledge Base | (1000 Omnichannel Growth Experiments Repository) | — | — | — | — |
The platform that will save you money and your sanity
We don’t follow the rules. We’re here to set the standard.
Fair, competitive pricing
Our prices are based on how many users you test, not features you need, or don't.
Enterprise tools for every one
No matter how many users you test, everyone gets access to the same tools and features... and we’ve got all the ones you need to do the stuff that matters most.
Customer support that’s got your back
Your budget shouldn’t decide how and when you get help. Everyone gets 24x7 support with a 1 hr response time by phone, email or chat, plus a dedicated account manager.
Flexible contracts
Pay monthly or annually, we don’t mind. Need to pause your account? No problem - hit the freeze button and take a breather.

FREE awesomeness with every plan *Does not apply to 50k free plan
We’re here to support you, every step of the way
Improve your eCommerce Skills with the CVO Academy course
Acquisition tactics (ads)
Email marketing strategies
Qualitative & Quantitative analysis
Customer onboarding & support
Customer Segmentation
Loyalty & Retention
Cohort analysis
Customer behaviour
Customer Lifetime Value Optimization
Net promoter Score
Jobs to be done methodology
eCommerce growth
Start learning from the best in eCommerce
Valentin Radu
CVO Academy Graduate
Bob Moesta
CVO Academy Graduate
Dennis Yu
CVO Academy Graduate
Val Geisler
CVO Academy Graduate
Karl Gilis
CVO Academy Graduate
Chase Dimond
CVO Academy Graduate
Julia Whatley
CVO Academy Graduate
Cristi Movila
CVO Academy Graduate
Maria Caciur
CVO Academy Graduate
Great training with great content, worth every dollar and minute spent on it. It’s definitely a must for those who want to understand how e-commerce business works end to end. This training is one of those that show not only HOW but also WHY. I highly recommend.
Marcin Kras
CVO Academy Graduate
This course is amazing. The depth to which the material is covered and the granularity of both qualitative and quantitative data analysis processes covered is actually mind-blowing. I will be putting my whole team through this course, and likely re-taking it over and over until I understand every facet of it intimately. Thanks Omniconvert, great value.
Julien Normand
CVO Academy Graduate
This course is waaaay beyond its price. It's like a university for ecommerce, but even much better, and everyone from marketers to ecom brands, both big and small, that want to scale massively should get it. Its super practical and the resources attached are gold.
Tersoo Umah
CVO Academy Graduate
FAQs
A tested user is any visitor that is included in any experiment (A/B Testing, Personalization or Survey) and that you can see in the reporting area. For example, if you have an A/B Test where 500 users see the control page and 500 see the variation page, then you will consume 1,000 tested users in total.
Being marketing experts before anything else, we made every feature as simple as possible to implement by non-technical people. So, if you can copy and paste, you should be qualified enough to start using Omniconvert.
Actually, that’s good news, and it means that you have converted a lot already! Technically, the system notifies you by email and pauses all running experiments until your next billing cycle starts or until you decide to upgrade your account.
We provide you an initial script (a very simple piece of code) to be installed on your website. Additionally, to protect you from the dark side of coding, we have developed a wide range of plugins for multiple open source platforms (WordPress, Joomla, Magento etc.)
Most likely, if you decide to cancel, this would either be an absurd move or related to the fact that you’d have converted enough, you have too much money already or you simply want to retire. We have a lot of respect for senior citizens and believe they deserve the best – and are big fans of the absurd (we own a massive collection of Monty Python sketches). With this in mind, we have programmed the system to fully reflect our beliefs. Meaning you can cancel at any time, with your subscription continuing until the end of the billing cycle you have initially chosen.
Omniconvert works for almost any kind of self-hosted website: custom coded, CMS platforms (WordPress, Joomla, Drupal etc), eCommerce platforms (Shopify, Magento, Bigcommerce etc.). The only requirement is that you have access to the source code in order to paste in the Omniconvert code.
You can install our code using the GTM. However, you should know that this approach will slow down the deployment of our code, which can cause issues with some of your experiments such as screen flickering before A/B tests and delayed triggering for banner popups.
As any code that you install on your website, Omniconvert needs some time to load, but we have worked hard to make it as fast as possible. Right now it takes about ~100 ms for the Omniconvert code to load, which is practically unnoticeable. And since the code is cacheable, it will load only at the first visit.
The short answer is NO. The long answer is that if you have multiple experiments running, you should pay attention at the segmentation and traffic allocation in order for your experiments not to overlap and influence each others results.
To implement changes on any page, Omniconvert uses javascript that’s not readable by googlebot.Therefore, Google will always see the original page, which means that your SEO results will not be influenced by Omniconvert. If you find it hard to believe us, then here’s what Matt Cutts has to say about it “I’ve been quite clear that there’s nothing wrong with A/B testing. In fact, less than a month ago I tweeted that ‘A/B testing can be really helpful’ and included a link to best practices.”
Not really, we reserve our right to suspend any account that is linked to websites that have gambling, politics or adult content.
Yes, we do! Please check our NGO page for more details.
Yes. Instead of a limited-time trial, Omniconvert Explore gives you FREE A/B tests for 50,000 website visitors. You get full account access with all features included, so you can start experimenting without restrictions.
You get a full Explore account, including all testing and personalization features. The only limit is traffic: you can run A/B tests until you reach 50,000 visitors, completely free.
No. You can create an account, set up your first experiment, and run it on up to 50,000 visitors without entering payment details.
When you reach the 50,000-visitor limit, you can choose a paid plan that matches your traffic and testing needs. All your experiments and data remain in your account.
No. Unlike other tools that restrict features in free trials, Explore’s offer includes the full product. You’ll see exactly how the platform works on real traffic.