RFM

15Articles

Customer Experience, Customer Retention, Customer Value Optimization, eCommerce Growth, NPS, Retention Rate Optimization, RFM

The Ultimate CVO Guide – Customer Value Optimization Part 1

What is Customer Value Optimization Customer Value Optimization is the process of improving Customer Lifetime Value through Customer Experience, Acquisition…

Customer Research, Customer Value Optimization, Reveal, RFM

How do you find your value shoppers?

There are many approaches to segmenting your customers. You can carry out a benefit segmentation to understand the underlying reasons…

Company and Product Updates, Customer Experience, Customer Retention, Customer Value Optimization, eCommerce Growth, Reveal, RFM

Reveal: Updates & New Features – September 2020

We are approaching the toughest and most challenging quarter in eCommerce since… well, ever. The pandemics have been double bladed…

Company and Product Updates, Conversion Rate Optimization, Customer Retention, Customer Value Optimization, NPS, Retention Rate Optimization, Reveal, RFM

Ecommerce analytics – CLV importance

Data. Data everywhere. If you’re in the eCommerce business (and since you’re reading this, you most probably are), you know…

Company and Product Updates, Customer Value Optimization, Reveal, RFM

How REVEAL’s automated RFM segmentation and analysis works

When a new e-commerce client approaches us for a service like LTV or retention optimization, we typically start by asking…

Company and Product Updates, Customer Retention, Customer Value Optimization, eCommerce Growth, NPS, Reveal, RFM

Today we’re launching Reveal

Hello, there! Today, we’re officially launching Omniconvert Reveal! After 3 years of research & development, we’re finally ready with an…

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