Valentin Radu Articles

Discover the importance of customer retention management and the most significant elements to include in your CR plan.

Improve Customer Experience by asking for feedback at each key point in the user journey. Be user & customer centric. Improve Customer Experience Take a...

What is Scarcity? Scarcity (also known as paucity) is a phenomenon that goes beyond economics and is deeply rooted in human psychology. We can talk...

While what is being said about your brand is important, who says it is just as important if not even more. There are many tools...

What is repeat customer rate? How do you calculate it? And why should you care about it? Check out this informative article to keep growing!

A buyer persona is one of the most important parts in your marketing strategy. We have prepared some examples of buyer persona to fully understand...

Excellent customer experiences must be at the heart of every eCommerce. Read on to find out what you need know on customer-centric eCommerce!

Learn how to correctly determine your customer lifetime value and get inspired by several case study examples.

How do you find your value shoppers? Check out this short, but intense article about identifying your best customers and much more!